Friday, May 22, 2020

The Relationship Between Leadership Style And Diverse...

SECTION 1 CULTURALLY APPROPRIATE LEADERSHIP (INDIVIDUAL CULTURES) a) To begin with the cultural context, it states the concepts of culture and how its collective frameworks influence a specific individual member of a group or society and how that member illustrates and understood communal affairs and behaviors. Such collective framework tends to rise up with diverse traditions, heritages, religions and rituals. Next to it to evaluate the relationship between leadership style and diverse cultural dimensions, we will use Geert Hofstede’s five dimensions of culture and will explain how it can affect our group members’ leadership styles from the perspective of New Zealand culture. Our group consists of four members, from which three hold the nationality of India and one holds of Nepal. 1. First difference which may affect our leadership style is indulgence vs. restraint: as in India and Nepal more people belongs to the culture of restraint. It means that people of New Zealand are more indulgent to achieve their ambitions. They know how to acquire positive characteristic. Thus leader with restraint attitude they feel that always go along with positive is somewhere wrong. For example most of New Zealanders do not ask their elders and they do whatever they want to do and in India young people can’t lead their life in their own way and they always have to assign themselves for the grant of their elders. Therefore it would not be appropriate for an individual who is trying to be anShow MoreRelatedThe Four Dimensions Of Principal Leadership1010 Words   |  5 Pages The Four Dimensions of Principal Leadership EDL 602 Roles of the Principal Dr. Liesa Weaver and Dr. Chuck Benigno Fall 2014 Dinah Shows William Carey University The Four Dimensions of Principal Leadership The strength of any school relies on the strength of its leader and his/her ability to effectively manage the organization. Principals must have impressive leadership skills to manage the diverse school environment. Leadership plays a crucial role in theRead MoreCultural Differences Between Different Regions Of The World Essay1261 Words   |  6 Pagestheir own particular cultural identity. This identity is unique to that country, of it containing all the components of their culture including work, school, food, social interaction, and more. Perhaps one of the most important aspects of culture, work, allows a platform for the most interaction between different cultures. In the work world, it is a given that due to diversity, collaboration between people of different cultures will happen. Whether it is because of a diverse staff of employees, businessRead MoreThe Impact Of National Culture On The Administration And Hierarchical Conduct Of An Association Working1419 Words   |   6 Pagestoo in its cultural, economic, business and political environment. The effect of national culture on the administration and hierarchical conduct of an association working in a specific nation is unavoidable (francesco). The organisation working in a global business have set of standard strategies and guidelines however it is evident that those arrangements are taken after distinctively inside it’s could call its own association as the individuals from diverse nation do things in diverse ways. AdditionallyRead MoreImpact Of The British On Indian Business Culture1734 Words   |  7 Pagestypes of challenges, who typify diverse cultural, political social systems, arise from a complex and dynamic world. â€Å"Cross-cultural Leadership†, â€Å"Ethical Leadership†, and â€Å" Change Leadership† had been identified as the most relevant ones concerning the case study. In terms of increasing globalisation, there is the need and necessity for managers to be aware and – more importantly- to understand different cultures and hence to be successful in world of high cultural connection. Culture demonstratesRead MoreCritical Analysis : Transactional Analysis1193 Words   |  5 Pagesthe trait approach analysis. Transactional Analysis may be another way to measure success in leadership as is trait approach. Animal leaders that tend to shift back and forth between ego states tend to have poor leadership outcomes. If we look again at Dory, Judy, and Skipper we don’t see very many or very dramatic shifts out their adult rational ego state. The traits that correlate with the shifting between ego states are emotional stability, openess, consciousness, and critical thinking. EmotionalRead MoreConflict, Conflict And Power Issues On Organizational Life And The Practice Of Social Work1299 Words   |  6 Pagespower issues in order to improve relati onships. This can be done by â€Å"fighting or avoiding confrontation, questioning ideas, and avoiding groupthink† (Northouse, 2015, pp.378) There are five styles of dealing with conflict, which come from the Thomas Kilmann Model. These strategies can be considered in terms of who wins and who loses. Other models use different labels but express the same ideas as Thomas and Kilmann (2016), in that these five styles show the balance between concern for self and concernRead MoreCase Study : Leadership Crisis At Steelworks Essay1276 Words   |  6 PagesCase Analysis of Leadership Crisis at Steelworks’ Xiamen Plant The â€Å"Leadership Crisis of Steelworks Xiamen Plant† article impartially shows events happened in Steelworks which have led to an unpleasant break between the new CEO of Steelworks, Kumar, and the general manager of the Xiamen s plant. Since 1960s, Steelworks has provided metal products and services for construction sector in different Asian countries. In 2005, Steelworks was acquired by Southern Metals, a well-known and respected IndianRead MoreCultural Differences Of The Workplace1046 Words   |  5 PagesCultural Differences in the Workplace Anyone who has traveled to a foreign country can tell you stories about traditions or cultural differences that are not familiar to them. By understanding these cultural differences in the work environment, leaders can get the most out a diverse workforce and be better equipped to compete in today’s global economy. To show how this can be done an overview of the research done by Professor Geert Hofstede will be discussed, followed by the examination of the differencesRead MoreCultural Issues That May Impact On The Set Up And Operation Of A Subsidiary Essay1019 Words   |  5 PagesInvestigating the cultural issues that may impact on the set-up and operation of a subsidiary in Japan Introduction Over the last ten years, numerous firms have continued to embrace international operations. However, the international operations come with numerous obstacles. For instance, culture is one of the bottlenecks faced by the firms operating in the global arena. Studies indicate that language problems and difficulties along with culture collisions are some of the cultural bottlenecks thatRead MoreCultural Intelligence, Cross Cultural Code Switching And Flexing Essay1044 Words   |  5 PagesAs the world becomes more diverse, companies and organizations will have to develop a global strategy that will transcend across languages, cultural norms and behaviors in order to remain competitive. Developing employees with a global mindset will help an organization engage in global and international situations and will require competencies that will allow the employee to function outside of their native culture and comfort zones. I present this paper as an integrative approach to globalizing

Friday, May 8, 2020

Toothpaste Persuasive Speech - 1400 Words

Attention getter statement: Toothpaste: We use toothpaste to brush our teeth everyday (hopefully). We here in America love to have white teeth and from the time we are very young, we are told by our parents and our dentists that we need to brush twice daily with fluoride in order to prevent cavities. But what if I told you that toothpaste was poisonous? Credibility Statement: As a person who has been brushing his teeth for many years without knowing the effects that fluoride can cause, I decided to do extensive research on the topic to find out what we are really putting in our bodies. Reason for audience to listen: Every morning, most of us college kids wake up, shower, eat something for breakfast, and before we rush out the door most of†¦show more content†¦Shortly thereafter, he noticed that a high amount of children had splotchy brown stains on their teeth. After many years of research, he discovered that an excess amount of natural fluoride coming from their drinking water was the cause of the disease we now know today as fluorosis, but Dr. Mckay, along with another with other top dental hygienists concluded that putting a tiny amount of fluoride in the water would help prevent overall tooth decay, and they eventually got their wish. iii. The Story of Fluoridation states, â€Å"In 1945, Grand Rapids became the first city in the world to fluoridate its drinking water† after it was discovered that fluoride could help reduce the rate of tooth decay and cavities. This program would be the first step in fluoridating most of America s tap water. Transition: At the time, fluoridating the drinking water may have seemed like a new and revolutionary program that would protect America s teeth, but many doctors and scientists have become skeptical of fluoride’s true effectiveness and overall safety. B. Main Point 2: While fluoridation of drinking water seemed like a good idea back in 1945, new scientific evidence seems to state otherwise. i. Although defenders of fluoride continue to claim that there are no dangers in using fluoride for dental care, the facts speak for themselves. Dr. Edward Group, who in his 2015 article â€Å"The Dangers of Fluoride† stated that â€Å"Every year Poison Control centers receive thousands of calls from peopleShow MoreRelatedThe Effects Of Modern Mass Culture On Modern Society1304 Words   |  6 Pagesanalysis. Advertising, anyway, is involved in the design of the living space of modern people. It has a definite impact on his mind and behaviour, forms the image of the everyday world and public life. The active development of various informative and persuasive technologies indicate the social relevance of advertising (Herring, 2004). Advertising is intended to address a number of challenges. It is a means of integrating various methods of psychological, linguistic, economic, and other kinds of communicationRead MoreAnimal Testing. Persuasive Speech Outline Essay1237 Words   |à ‚  5 PagesZoee Gaige-Wilson Persuasive Speech Outline I. Introduction Animals can be ferocious and wild, but they can also be gentle and tame. Some are our pets, and some are powerful forces that are to be respected and admired. It is as easy to appreciate a loyal dog as it is to be in awe of a lion in its natural habitat. But the truth that many people either don’t know or don’t appreciate is that animals are essential to human existence and have played a vital role in improving the quality of ourRead MoreFormation of the ASCI and Leading Cases of False Advertising5748 Words   |  23 Pagesof presentation of a particular product or brand with the intention to promote it. Ideally an advertisement should be an illustration or a true depiction of how the product may be perceived and react in the society. Advertisements have a lot of persuasive power. The consumer of today relies and gets heavily influenced by the advertisements. The world is obviously not an ideal one and thus ad makers resort to deception in order to increase sales of the products or services. They mislead and manipulateRead MoreEssay about China: Threat or Friend?2183 Words   |  9 Pagesterritory, while the government loan China has brought from the U.S in late 2011 was summed about 1.148 trillion dollars. That is to say, every single Chinese has an amount of 820 dollars of the American government loan. Statistics are always the most persuasive evidences. To some extents, a normal American middle class worker can hardly ever afford a home by asking for a loan without China’s help. China’s rapidly economic development strengthens its international position and even somewhat has improvedRead MoreGlobal Business Strategy for Managing Marketing: the Case of Coca-Cola Company7223 Words   |  29 Page soften large variations in regional dialects of a given language. The differences between U.S., Australian, and British English are actually modest compared to differences between dialects of Spanish and German. Idioms involve â€Å"figures of speech† that may not be used, literally translated, in other languages. For example, baseball is a predominantly North and South American sport, so the notion of â€Å"in the ball park† makes sense here, but the term does not carry the same meaning inRead MoreLanguage of Advertising20371 Words   |  82 Pagesyour meaning clear. Use colorful, descriptive terms. Use the number of words necessary to make your meaning clear and no more – but also no less! Recent research conducted at Yale University found the following 12 words are the most personal and persuasive words in our language. You Discovery Safety Money Proven Results Love Guarantee Save New Easy Health. Notice the overused word free is not on the list. As excited as you may be about your product or service the largest ad with the boldestRead MoreMaking Sense of Advertisements Daniel Pope8330 Words   |  34 Pagesproducts such as porcelain, furniture, and musical instruments, but also worried about dependence on imported manufactured goods. Advertisements in colonial America were most frequently announcements of goods on hand, but even in this early period, persuasive appeals accompanied dry descriptions. Benjamin Franklin’s Pennsylvania Gazette reached out to readers with new devices like headlines, illustrations, and advertising placed next to editorial material. Eighteenth- and nineteenth-century advertisementsRead MoreBrand Building Blocks96400 Words   |  386 Pages A brand portfolio can be strengthened by the addition of brands keeping in view the portfolio perspective. Similarly brands can be deleted by identifying the superfluous brands that are contributing nothing to the brand portfolio. When Prudent toothpa ste was launched by Parle, it was not able to create sufficient customer base in the oral care business so Parle had dumped Prudent brand for its brand portfolio management. Portfolio roles: For building effective brand architecture it is necessaryRead MoreFeminine Mystique12173 Words   |  49 Pages Insofar as the author of the document is sensitive to issues that concern some significant sector of society, the text can be said to reflect on social reality. But what if the text is a series of commercials plugging the virtues of Crest toothpaste or a year s worth of the soap opera ‘General Hospital‘? In that case, historians confront two difficulties. A vast amount of broadcast material is ephemeral — not permanently recorded at the time it was broadcast and no longer recoverable. TheRead MoreFrom Salvation to Self-Realization18515 Words   |  75 Pagesbuyers reason by listing a products qualities; on the contrary he addressed nonrational yearnings by suggesting the ways his clients product would transform the buyers life. Lord Thomas writers applied such strategies to patent medicines, toothpastes, and automobiles. Other agencies followed Suit. Hopkinss Reason Why pointed advertising away from the product and toward its alleged effects, away from sober information and toward the therapeutic promise of a richer, fuller life. 36 50Therapeutic

Wednesday, May 6, 2020

Wal-Mart Resources Free Essays

Unit 2 Assignment 1 Introduction Wal-Mart uses a tremendous amount of information resources to build their marketing decision support systems and customer relationship management environment. Wal-Mar’s main objective is to provide their customers with the best value they can find anywhere while providing friendly and efficient customer service. Its strategies are based on reducing costs to quality products so they are able to achieve â€Å"everyday low prices† (Walmart. We will write a custom essay sample on Wal-Mart Resources or any similar topic only for you Order Now om, 2013). Wal-Mart has to be able to monitor and analyze all the processes and information possible in order for them to attain a competitive price advantage, lure in new customers, and retain faithful and loyal current customers. Information technology is essential today in helping companies to achieve these goals and Wal-Mart utilizes a great deal of the available information through systems and operations that the retail business encompasses (Walmart. om, 2013). Listed in this paper are the many ways Wal-Mart enlists its information from customers and how it is used by marketing managers to help make marketing decisions and enrich its customer relationship management environment. Information Collected Collected By Wal-Mart Wal-Mart collects information from its customers in a number of ways through the customer’s interaction, whether by in-store activity or website activity. Wal-Mart discloses that it gathers information on customers whenever they create an account on one of their websites, make an online or in-store purchase, use a gift registry, create a mobile shopping list, or submit personal information to Wal-Mart along with any related content of the communication. In addition, they also collect information whenever the customer conducts a transaction where Wal-Mart collects information as required by law. This could include hunting and fishing licenses, request customer service, contact Wal-Mart, submit a Wal-Mart related testimonial, review, story, rating, or any other user-generated content that may be generated on the website, or participate in a contest, sweepstake, promotion, or survey (Wal-Mart. com, 2013). Collected By Other Sources Wal-Mart may receive personal information from other entities that can help the correct or supplement their records, improve the quality or personalization of their services, and help prevent or defer fraud. They may also collect information from consumer reporting agencies or other service providers if you attain certain other financial products (Wal-Mart. com, 2013). Automated Information Collection Wal-Mart also gathers technical information such as the customer’s internet protocol address, device operating system and browser type, the address of a referring website, and the path the customer takes through the Wal-Mart website. Wal-Mart uses â€Å"cookies† to recognize you as you use or return to their website. Wal-Mart also uses web beacons that allows them to know if a certain page was visited, an email was opened, or if ad banners on their website and other websites were effective (Wal-Mart. com, 2013). Marketing Information Used Wal-Mart uses information for different purposes but for this paper we will discuss how they use information for marketing purposes. Fill requests for products and services and communicate with the customer about those requests * Administer surveys, sweepstakes, contests, and promotions * Provide customer service * Help improve and customize their service offerings, websites, and advertising * Send information about products, services, and promotions Information Systems Point of Service/Sale System Wal-Mart uses SUSE @ Linux Enterprise Point of Service/Sale system that is supplied by the Novell group vendor (Information, 2007). This system is made up of three primary components: Administration Server, Branch Server, and Point of Service Client Images. The SUSE Linux Enterprise Point of Service Administration runs Wal-Mart’s main office in Bentonville, Arkansas. It records sales from all the stores but also contains a database of goods sold through other sales outlets such as Wal-Mart online shopping. This data also comprises of information like the number of items bought by a user and similar products purchased along with other online statistics. The Branch Server boots the Point of Service clients from the local network, registers new client devices at the website, distributes operating system updates to the client devices, and also stores the sales information as a backup in real time simultaneously as the Administration Server. The Point of Service Client is the indirect interaction between customers when they make any purchases at Wal-Mart. These devices process and record purchases and allows real time coverage of sales and inventory information for all sales. Having this type of information gives marketing managers the tools necessary to make informed decisions about what promotions to run and on what products in real time. Retail Link Retail Link was developed in 1992 by Wal-Mart’s very own Information Technology Department (Hays, 2004). Using this software Wal-Mart can look at the take up rate for sale items, changes in the number of customer purchases, and the amount the average customer spends during a promotion. Marketing managers will know what products were being bought and what items that the customer may have added on during that purchase. Having that information may give the marketing department the idea to do a promotion with those two items paired up together. Retail Link software can also display to vendors various key information such as the repurchase cycle time of the product, purchase quantity per basket, and provide information such as sales history and sales performance. This allows vendors and Wal-Mart’s marketing managers the ability to simulate what-if situations that can help them make more informed marketing decisions (Hays, 2004). The information gathered in these systems give marketing managers the intelligence needed to figure out which marketing initiatives have worked in the past, are currently working, or may work in the future in order to prevent wastage of money from ineffective promotions. Wal-Mart uses these systems in order to provide customer satisfaction, everyday low pricing, and to enhance the shopper’s experience (Walmart. com, 2013). Conclusion Wal-Mart collects information on its customers numerous ways. Some sources are transactions, customer service operations, surveys, and website registrations just to name a few. They could, however, come from other sources such as outside companies that help Wal-Mart update its records. Wal-Mart wants to communicate to its customers for feedback through email newsletters, special offers, and new product announcements. Wal-Mart also participates in interest-based advertising, which means the customer may see advertising on its website tailored to how the customer browses or shops. This type of information is essential today in accomplishing the goals Wal-Mart has of everyday low pricing and its customer first approach. References Hays, C. L. (2004, November 14). What Wal-Mart Knows About Customers’ Habits. Retrieved from NY Times: http://www. nytimes. com/2004/11/14/business/yourmoney/14wal. html? oref=login;oref=login Information, W. (2007, January 24). Wal-Mart Taps Microsoft, Novell For Linux Deployment. Retrieved from Information Week: http://business. highbeam. com/137376/article-1G1-158268344/walmart-taps-microsoft-novell-linux-deployment-walmart Walmart. com. (2013). Annual Reports. Retrieved February 11, 2013, from Walmart. com: http://stock. walmart. com/annual-reports Wal-Mart. com. (2013, March 3). Privacy Policy. Retrieved March 3, 2013, from Wal-Mart. com: http://corporate. walmart. com/privacy-security/walmart-privacy-policy How to cite Wal-Mart Resources, Essay examples